Well, the stock market apparently *does NOT* like Barach Obama's stuff...so far anyways.
I think the guy needs to lighten up a bit. Doom and Gloom does not get the Bulls running. We need some good news.
More on-topic, I recently saw a concert on Palladia (HD Music channel on Comcast) featuring The Fray, which was sponsored by Verizon's V-cast service. At the same time, they were promoting The Fray's new album "The Fray" both on V-cast on mobile devices. Not only were the commercials on-topic and in-context, they were running bottom of the screen flyers during the performance (no doubt to thwart commercial skippers like me.) Generally, I thought this was a very smart use of mobile technology, marketing and promotion of a cool service in a perfect contextual environment. They should have given a promotion code to download one of the songs for free to encourage interaction. This was the only miss I saw in this excellent campaign. The concert was excellent BTW, highly recommend checking it out if you have access.
We are working on some digital media campaigns for San Diego. If you have good on-target media that you are not afraid to stack up against some healthy conversion metrics, give us a call.
Cheers,
Bill
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